An impactful virtual event to launch the latest post workout nutrition drink that was accompanied with a workout session. The entire video production for the event - from opening launch gimmick to the thank you speech, was shot in a green screen studio.

The concept and design of the entire event was crafted around the product's sporty & rugged image.

To inject the launch with a positive vibe, we produced an upbeat animated launch video that highlighted the product's key ingredients and benefits to the audience.